K3 transforms relationship management for retailers
5th June 2007, Birmingham – K3, the UK's largest provider of Microsoft Dynamics business solutions, has an answer to the Customer Relationship Management (CRM) challenge – how to match customer shopping behaviour to customer attitudes, to enable retailers to better handle contact tasks, be it sales, enquiries, returns, complaints, warranty and credit agreements.
K3’s Retail CRM solution enables retailers to boost sales and lower operational costs, by capturing every interaction with the customer in one database; from transactional data collected through proprietary payment tools and point-of-sale software, loyalty card data, warranty card information, web activity, email activity to customer services activity.
K3 Retail CRM is based on Microsoft CRM Version 3.0, the next generation of CRM for the retail industry. The solution provides business with everything they need to perform the three steps that build customer loyalty. These include: handling second contact with customers efficiently and effectively, whether a return, a product swap or complaint about a faulty good. Well handled interactions will create loyal customers.
The K3 Retail CRM solution offers : centralised customer databases, warranty management, loyalty card management, advanced call centre functionality, automated customer services, campaign management, forecasting, web-site activity tracking.
About K3
As the UK’s largest provider of Microsoft Dynamics, K3 provides business software solutions for the retail sector, built around the complete Microsoft technology stack.
As a Gold Level Partner, and with 25 years of experience, K3’s implementations employ a structured approach that focuses on delivering unique competitive advantages within an agreed performance structure.
Clients that have enjoyed the benefits of a K3 software solution include:
Adidas, Alliance Pharmacy, American Golf, Booths Supermarkets, Carpetright, Choices UK Plc, Dobbies Garden Centres, Dreams, Gamestation, Gamestop, Lakeland, Leekes, National Gallery Company, Pearsons, Rugby Football Union, Shoon, Space NK.
K3 is part of the K3 Business Technology Group Plc